Bowlus holds a unique and distinguished position in the recreational vehicle (RV) industry, renowned as the originator of the riveted aluminum travel trailer. Its story, stretching across nine decades, has captured the American spirit of exploration and travel. While its legacy might have been confined to history books and private collections, the vision of Geneva Long and her ownership group over the last decade has revitalized Bowlus, propelling it into a new era of innovation and sustainable travel.
Recognizing the inherent appeal and timeless design of the Bowlus shape, the team embarked on a mission to enhance it for the 21st century. Their vision centered on a complete aluminum monocoque frame, a pioneering approach that would ensure exceptional lightness – a critical element in their commitment to a sustainable future for RVing. The goal was to create a travel trailer that empowered individuals to explore the world on their own terms, whether journeying to traditional campgrounds, venturing off-grid, working remotely amidst nature, or traveling with loved ones and pets. The modern Bowlus travel trailer was conceived to be user-friendly, enjoyable, and to establish a new benchmark for quality within the RV industry.
The genesis of the Bowlus dates back to 1934, thanks to Hawley Bowlus, a visionary designer celebrated for his contributions to aerospace, including the iconic Spirit of St. Louis aircraft. In its time, the original Bowlus travel trailer epitomized luxury and sophistication, becoming the choice of discerning clientele, including Hollywood elites and prominent business figures. Its groundbreaking design inspired numerous imitators, yet none could replicate the superior engineering and functionality that defined the Bowlus.
While the vintage Bowlus was the epitome of advanced and luxurious travel in its era, Geneva Long and her team envisioned its future as the most forward-thinking travel trailer, perfectly suited for towing by the burgeoning market of electric vehicles (EVs) and smaller conventional vehicles. Their ambition was to pioneer the first all-electric RV, offering a luxurious and environmentally conscious RVing experience.
Today, the Bowlus travel trailer stands at the forefront of the RV industry, boasting an impressive array of innovations, most notably being the first to bring all-electric RVs into production. Bowlus remains dedicated to crafting the ultimate RV, meticulously engineered to enhance every aspect of your travel adventures.
